Key Takeaways
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CFO compensation scales dramatically with company size: small private firms typically pay $180K–$275K in total cash, while large public companies often exceed $1M+ in total compensation when equity is included
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Revenue drives the steepest pay increases, with average CFO salary jumping from roughly $195K base at $10M–$29M revenue companies to $423K+ base at $1B–$5B enterprises
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Public versus private ownership creates a significant pay gap—private company CFOs earn approximately 45% less in cash compensation than their public company counterparts at similar revenue levels
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Geographic location and industry premiums can swing CFO pay by 10–30%, with tech hubs like San Francisco showing CFO salaries 34% above national averages
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HR and compensation teams need real-time, defensible salary data for CFO benchmarking, as traditional annual surveys lag behind market changes and board governance expectations
Introduction
The chief financial officer role has evolved far beyond traditional accounting oversight. Today’s CFOs serve as strategic partners to CEOs, managing everything from investor relations to capital allocation decisions. Average CFO salary varies dramatically based on annual revenue, with compensation packages scaling from the low-$200Ks at smaller private firms to multi-million-dollar packages at Fortune 500 companies.
This guide is designed for HR professionals, compensation committees, and total rewards leaders. Understanding CFO salary by company size is critical for these audiences because it ensures competitive talent acquisition, supports retention, and provides defensible, market-aligned compensation decisions that withstand board and investor scrutiny.
For HR and compensation teams tasked with pricing these critical executive positions, understanding how company size drives CFO salary has become essential for competitive talent acquisition and retention.
Unlike generic salary surveys that bundle all company sizes together, this analysis breaks down median base CFO salary, equity compensation, and total compensation package structures by specific revenue bands. We’ll explore why a $50M manufacturer prices their CFO differently than a $500M tech company, and how public versus private companies structure their financial talent compensation.
Key Definitions
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Base Salary: The fixed annual cash amount paid to the CFO, excluding bonuses or equity.
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Total Cash Compensation: The sum of base salary and any annual bonuses or incentives.
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Equity Compensation: Non-cash pay such as stock options, restricted stock units (RSUs), or other ownership interests granted to the CFO.
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Long-Term Incentives: Compensation components (often equity-based) that vest over multiple years, designed to align executive interests with long-term company performance.
Why Company Size Drives CFO Salary (And Why HR Needs Better Data)
Company size fundamentally reshapes the CFO role’s scope, risk profile, and strategic importance. At a $30M private company, the chief financial officer often functions as both strategist and hands-on operator, managing monthly closes, basic FP&A, and banking relationships. Scale that same business to $3B in revenue, and suddenly the CFO oversees global treasury operations, SEC reporting, investor relations, and complex capital markets transactions.
This expansion in responsibility directly drives higher salaries. A CFO at a sub-$50M company might manage a lean finance team and focus primarily on cash flow and compliance. Their counterpart at a $1B+ enterprise coordinates multi-country tax strategies, manages institutional investor relationships, and ensures Sarbanes-Oxley compliance—responsibilities that command significantly higher base salary and equity grants.
Consider this concrete example: A $40M Midwest manufacturing company typically pays their CFO around $220K–$260K in total cash compensation, reflecting the hands-on nature of financial operations at that scale. Compare this to a $2B publicly traded SaaS company, where the CFO might earn a $500K+ base salary with total compensation reaching $3M+ when annual bonuses and equity vest. The difference isn’t just about company wealth—it’s about the exponential increase in complexity, regulatory exposure, and strategic influence.
Traditional compensation surveys struggle to keep pace with this dynamic executive market. HR and compensation teams can’t rely solely on annual, static surveys when CFO deals move quickly, boards expect defensible ranges, and market conditions shift within quarters. Executive compensation decisions require real-time data that reflects current market positioning, especially when audit and compensation committees scrutinize every major pay decision.
For teams seeking up-to-date U.S. CFO compensation data sliced by revenue, headcount, industry, and metro area, exploring real-time benchmarking tools like SalaryCube’s Bigfoot Live can provide the market intelligence needed for defensible executive compensation decisions.
Next, we’ll break down average CFO salary by company size and ownership type, providing clear benchmarks for 2025.
Average CFO Salary by Company Size (2025 Benchmarks)
The following ranges represent illustrative 2025 U.S. benchmarks for fully loaded cash compensation (base salary plus target annual bonus), excluding long-term equity unless specifically noted. Company size is defined primarily by annual revenue bands, with salary levels representing directional medians from current U.S. data sources rather than strict pricing guidelines.
Understanding these compensation structures helps HR teams position their CFO packages competitively while maintaining internal equity and governance standards. The data reveals clear inflection points where additional cash compensation and equity plans become standard practice.
CFO Compensation by Company Size and Ownership Type
| Company Size & Type | Base Salary Range | Total Cash Compensation | Typical Equity/Long-Term Incentives |
|---|---|---|---|
| Small Private (<$50M revenue) | $170K–$230K | $200K–$300K | 0.5%–3% equity (startups) |
| Small Public (<$50M revenue) | $190K–$250K | $220K–$325K | Modest RSUs/stock options |
| Mid-Sized Private ($50M–$1B) | $240K–$380K | $325K–$650K | 10%–40% of base in equity/phantom equity |
| Mid-Sized Public ($50M–$1B) | $270K–$400K | $350K–$700K | Substantial RSUs/options |
| Large Private (>$1B revenue) | $380K–$500K | $550K–$900K | Multi-year equity/phantom equity |
| Large Public (>$1B revenue) | $420K–$650K | $900K–$6M+ | Performance share units, RSUs, options |
Note:
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Phantom equity refers to a contractual right to a cash bonus equal to the value of a certain number of shares, without actual share ownership.
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Performance share units (PSUs) are equity awards that vest based on achievement of specific performance goals, often over a multi-year period.
Small Companies: Compensation Structure
Small companies (<$50M revenue): Typical CFO base salary ranges from $170K–$230K, with target total cash compensation between $200K–$300K. Startups in major tech hubs often skew higher on equity grants while maintaining competitive but not premium cash packages. These roles frequently combine traditional CFO responsibilities with operational oversight, making hybrid role pricing essential.
Very Small/Early-Stage Companies ($5M–$20M)
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CFO base salary: $160K–$210K
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Target total cash compensation: $180K–$240K
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Equity: 0.5%–3% (startups)
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Bonus: Discretionary or milestone-based
Small Growth Companies ($20M–$50M)
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Base salary: $190K–$240K
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Target total cash compensation: $220K–$300K
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Bonus: 20%–40% of base, tied to EBITDA, cash runway, or debt compliance
Geographic location significantly impacts these ranges. A $30M SaaS company in San Francisco might pay $50K–$75K above similar roles in secondary markets, both due to cost of living and competitive pressure from larger tech companies recruiting financial talent.
Mid-Sized Companies: Compensation Structure
Mid-sized companies ($50M–$1B revenue): Base salary typically spans $240K–$380K, with target total cash compensation from $325K–$650K depending on profitability, leverage, and ownership structure. This band shows the steepest compensation acceleration as companies add complex capital structures, multi-entity operations, and formal board governance requirements.
Lower Mid-Market ($50M–$250M)
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Base salary: $230K–$310K
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Target total cash compensation: $300K–$450K
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Bonus: 30%–60% of base, tied to EBITDA, working capital, leverage
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Equity: Transaction bonuses, equity participation (PE-backed)
Upper Mid-Market ($250M–$1B)
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Base salary: $300K–$380K
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Target total cash compensation: $400K–$650K
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Long-term incentives: More prevalent, including equity plans for IPO readiness
This size band coincides with formal compensation infrastructure development. Organizations build executive salary bands, implement compa-ratio analyses (compa-ratio is the ratio of an employee’s pay to the market midpoint), and establish compensation committees requiring defensible market data for pay decisions.
Large Companies: Compensation Structure
Large companies (>$1B revenue, often public): Base salary ranges from $420K–$650K, but total compensation scales from $900K into several million when annual incentives and long-term equity awards are included. At this level, equity compensation becomes the dominant component of total compensation package value.
Large Private/Late-Stage Companies ($1B+ but privately held)
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Base salary: $380K–$500K
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Target total cash compensation: $550K–$900K
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Equity: Multi-year equity or phantom equity programs
Large Public Companies and Fortune 1000
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Base salary: $450K–$650K
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Total direct compensation: $1.2M–$6M+ (occasionally $10M+ in strong years)
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Equity: Performance share units, RSUs, stock options (often 50%–70% of total compensation)
Pay mix becomes heavily weighted toward long-term incentives at this level. Performance share units (PSUs) linked to total shareholder return, earnings per share growth, and return on invested capital often comprise 50%–70% of total direct compensation. This structure aligns CFO incentives with shareholder returns while supporting executive retention through multi-year vesting schedules.
Compensation committees at large enterprises maintain carefully curated peer groups for benchmarking rather than relying on generic industry surveys. They require transparent methodology and current market data to support proxy disclosure and respond to investor relations inquiries about executive pay practices.
Next, we’ll break down how bonus, equity, and long-term incentives are structured by company size to provide a more detailed view of CFO compensation packages.
Bonus, Equity, and Long-Term Incentives by Size
CFO compensation structure evolves significantly across company size bands. While base salary provides income stability, the proportion of variable compensation—both annual bonuses and long-term equity—increases as organizations grow larger and more complex.
Small Companies (<$50M revenue)
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Bonus structures: Modest and discretionary, typically 20%–40% of base salary when used.
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Annual payouts: Frequently tied to EBITDA targets, fundraising milestones, or founder-defined objectives.
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Equity grants: In startups, can represent 0.5%–3% of company ownership, vesting over 3–4 years to support retention and align interests with growth outcomes.
Mid-Sized Companies ($50M–$1B revenue)
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Bonus programs: More standardized, with targets ranging from 30%–60% of base salary linked to formal scorecards.
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Metrics: Typically include EBITDA growth, working capital management, and debt compliance.
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Equity compensation: Options or restricted stock units may add 15%–40% of base salary in annual grant value, particularly in high-growth or PE-backed environments.
Large Enterprises (>$1B revenue)
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Annual bonus targets: Typically range from 40%–80% of base salary, though realized payouts can exceed target in strong performance years.
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Long-term incentives: Become the dominant compensation component, often representing 50%–70% of total direct compensation.
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Performance share units: Tied to three- to five-year total shareholder return and earnings growth replace simpler equity structures.
Board governance increasingly emphasizes longer vesting periods and performance-based equity to discourage excessive risk-taking and align executive interests with long-term shareholder value. This trend affects how HR teams structure competitive packages while meeting investor expectations for responsible executive compensation practices.
Next, we’ll examine how public versus private ownership further impacts CFO compensation.
Public vs. Private: How Ownership and Stage Shift CFO Pay
Company size alone doesn’t determine CFO compensation—ownership structure and stage create significant variations in both pay levels and package composition. A $300M private manufacturer and a $300M high-growth public SaaS company approach CFO compensation very differently due to distinct governance requirements, growth trajectories, and stakeholder expectations.
Recent data shows that private companies consistently pay lower cash compensation than public companies at similar revenue levels. Private company CFOs earn approximately 45% less in cash than their public counterparts, though the gap narrows when equity and transaction-based incentives are included.
Private Companies Under $100M
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CFOs typically receive $190K–$260K in total cash compensation, with limited equity participation except in PE- or VC-backed scenarios.
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Family-owned businesses often substitute profit-sharing arrangements for formal equity grants, while maintaining competitive cash packages within their market segments.
Private Companies $100M–$1B
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CFO total cash compensation ranges from $260K–$420K, with selective equity participation becoming more common.
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Private equity portfolio companies frequently offer management incentive plans tied to enterprise value creation, while venture-backed companies provide meaningful equity stakes to align executive interests with investor returns.
Public Companies (Various Sizes)
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Median CFO base salary in the broader public market clusters around $400K–$450K, with total compensation typically reaching 1.5–3x base through annual bonus and equity plans.
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Public company CFOs face additional compliance responsibilities that justify premium compensation levels.
Structural differences extend beyond pay levels to incentive design. Private company bonuses typically emphasize EBITDA growth, debt management, and cash generation. Public company incentives focus more heavily on earnings per share, total shareholder return, and regulatory compliance quality—metrics that directly impact stock performance and investor confidence.
HR teams should maintain separate peer sets and salary bands for different ownership structures. SalaryCube’s Salary Benchmarking allows teams to toggle between public and private datasets and filter by financing stage without participating in time-consuming survey submission cycles.
Next, we’ll explore additional variables beyond company size that can significantly influence CFO compensation.
Beyond Size: Other Variables That Move CFO Compensation
While annual revenue provides the foundation for CFO benchmarking, HR and compensation leaders must layer in additional factors that materially affect market positioning. Industry sector, geographic location, operational complexity, and hybrid role responsibilities can shift compensation ranges by 20%–40% even within similar revenue bands.
Industry and Geographic Premiums
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Industry premiums and discounts: Tech, biotech, and financial services CFOs command 10%–30% higher compensation than traditional industrial or non-profit CFOs at similar revenue levels. This premium reflects higher capital intensity, regulatory complexity, and growth expectations that characterize these sectors. Conversely, mature industries with predictable cash flows may pay closer to median market rates.
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Geographic differentials: Major metropolitan areas significantly impact CFO compensation expectations. San Francisco CFOs average $335,450 in base salary—34% above national benchmarks—while New York, Boston, and Seattle also show material premiums. A $100M SaaS CFO in San Francisco might command $50K–$100K more than a similar role in Denver or Dallas, controlling for company size and performance.
Complexity and Hybrid Role Considerations
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Complexity factors beyond revenue: Multi-country operations requiring complex FX and transfer pricing management, active M&A programs, IPO readiness, and heavy regulatory exposure (banking, insurance, healthcare) justify premium positioning within revenue bands. These factors often support 75th percentile or above-market compensation even at standard company sizes.
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Hybrid and expanded mandates: Many organizations, particularly in the mid-market segment, have CFOs who also oversee operations, human resources, or legal functions. Traditional compensation surveys treat these as separate roles, forcing HR teams to create blended benchmarks. A CFO/COO role requires different market positioning than a pure finance executive, as the combined scope encompasses broader organizational responsibilities.
Next, we’ll outline a practical playbook for HR and compensation teams to apply company-size data in their compensation strategies.
How HR & Comp Teams Should Use Company-Size Data in Practice
Translating market data into actionable compensation strategies requires a systematic approach that considers company-specific factors while maintaining governance standards. This practical playbook helps HR and total rewards teams build defensible CFO packages using size-appropriate benchmarking data.
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Define your “size story”: Before searching for benchmarks, clearly articulate your company’s revenue, growth rate, profitability, headcount, and ownership status. A $200M high-growth SaaS company preparing for IPO requires different positioning than a $200M stable distributor with predictable margins. Growth trajectory and complexity often matter as much as absolute revenue size.
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Build a relevant peer set: Identify 15–40 comparator organizations by revenue band (ideally 0.5–2x your revenue), industry sector, ownership structure, and geographic region. Avoid generic “all industry” medians that may include irrelevant peers like capital-intensive utilities or asset-light service companies when benchmarking a manufacturing CFO role.
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Set ranges, not single numbers: Develop minimum, midpoint, and maximum levels for base salary, target bonus percentages, and annualized equity values. This structure enables compa-ratio analysis (the ratio of an employee’s pay to the market midpoint) and supports decisions about target percentile positioning (e.g., 60th percentile for PE-backed growth companies, 50th percentile for stable value players).
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Align with governance: Prepare board- or compensation committee-ready summaries connecting CFO job scope, business complexity, and recommended pay philosophy. Include clear rationale for target percentile decisions, such as high growth rates, turnaround complexity, or regulatory exposure that justify above-median positioning.
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Maintain agility: Update CFO benchmarks at least annually, with quarterly refreshes for high-growth, PE-backed, or pre-IPO firms. Market conditions can shift rapidly in executive compensation, making real-time data sources more valuable than traditional annual survey cycles for maintaining competitive positioning.
Next, we’ll look at how SalaryCube’s real-time benchmarking tools can support your CFO compensation decisions.
Where SalaryCube Fits: Real-Time CFO Benchmarking by Company Size
Accurate CFO compensation decisions require current, defensible data with transparent methodology—exactly what many traditional compensation surveys fail to provide. Annual survey cycles create information gaps that can leave HR teams working with outdated benchmarks when executive markets move quickly.
SalaryCube’s Salary Benchmarking product provides HR and compensation teams with real-time CFO salary data updated daily for U.S. companies. The platform enables filtering by revenue band, headcount, ownership structure (public/private), industry sector, and geographic region to create precise peer groups for executive benchmarking.
Key capabilities include visibility into base salary, bonus targets, equity values, and total cash ranges by percentile, allowing teams to position their CFO packages at appropriate market levels. The system supports both broad market analysis and granular comparisons within specific company size bands.
Bigfoot Live adds deeper executive insights including trend analysis, outlier detection, and regional pay differentials that support compensation committee decision-making. This real-time intelligence helps teams identify when internal compensation packages fall significantly above or below current market conditions for CFOs in similar revenue bands.
The platform’s unlimited reporting capability allows HR teams to create board-ready compensation analyses, export data to Excel or PDF formats, and maintain audit trails for governance purposes—all without participating in time-consuming survey cycles or paying per-report fees.
Book a demo to see a live CFO benchmarking workflow, from defining company size filters to generating exportable reports that support compensation committee decisions.
FAQ: Average CFO Salary by Company Size
How often should we refresh our CFO salary data by company size?
At minimum, update CFO benchmarks annually before budget cycles and compensation reviews. High-growth, PE-backed, or pre-IPO companies should consider quarterly refreshes as their business profiles change rapidly. Real-time tools like SalaryCube’s platform reduce the administrative burden of frequent updates while ensuring compensation committees have current market intelligence.
How do we handle CFOs who also serve as COO or oversee multiple functions?
Create blended benchmarks combining CFO and secondary role data, weighted by responsibility level or time allocation (e.g., 60% CFO, 40% COO scope). Traditional surveys struggle with hybrid roles, but platforms designed for modern compensation analysis can benchmark these positions directly using actual market data from similar combined roles.
What CFO pay mix is typical at different company sizes?
Smaller private companies typically emphasize base salary (80–90% of cash compensation) with modest bonuses. Mid-market firms shift toward 60/40 or 70/30 base-to-variable cash ratios with formal bonus targets. Large public companies often structure packages where base salary represents only 20–30% of total direct compensation, with long-term equity comprising the majority of total package value.
How can we ensure our CFO compensation is both competitive and equitable internally?
Implement structured pay ranges with clear minimum, midpoint, and maximum levels. Conduct regular compa-ratio analysis (the ratio of an employee’s pay to the market midpoint) comparing actual CFO pay to market midpoints and peer executive compensation. Use tools like SalaryCube’s compa-ratio calculator to standardize internal comparisons while maintaining external competitiveness.
What level of documentation do boards expect for CFO pay decisions?
Compensation committees increasingly require detailed documentation including named peer groups with selection criteria, data source descriptions and methodology explanations, and clear rationale for target percentile positioning. Reference SalaryCube’s methodology resources and exported benchmarking reports to create transparent audit trails that support governance requirements and potential investor inquiries.
Glossary of Key Terms
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Base Salary: The fixed annual cash amount paid to an employee, excluding bonuses or equity.
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Total Cash Compensation: The sum of base salary and any annual bonuses or incentives.
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Equity Compensation: Non-cash pay such as stock options, restricted stock units (RSUs), or other ownership interests granted to the executive.
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Long-Term Incentives: Compensation components (often equity-based) that vest over multiple years, designed to align executive interests with long-term company performance.
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Compa-Ratio: The ratio of an employee’s pay to the market midpoint for their role.
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Phantom Equity: A contractual right to a cash bonus equal to the value of a certain number of shares, without actual share ownership.
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Performance Share Units (PSUs): Equity awards that vest based on achievement of specific performance goals, often over a multi-year period.
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